Viviane Alcaide

Viviane Alcaide has over 17 years of work experience in the marketing and digital industry. Viviane began their career in 2003 as a Sales & Marketing Assistant at Rio Quente Resorts, where they were responsible for B2B and B2C Public Relations, customer relationship management and coordination of regional events. In 2005, they took on the role of Marketing Executive at DuPont Sustainable Solutions, where they assisted with digital marketing strategies, tracked and controlled web-site traffic, and managed databases. From 2010 to 2013, they were the Digital Marketing Manager at Premier Events - Exclusive Tickets & Corporate Hospitality, where they developed, executed and delivered the company's digital and online marketing strategy, and improved website traffic by 300% within two months. From 2016 to 2017, Viviane was the Head of Performance Marketing at blow LTD., and from 2017 to 2018, they were the Head of Digital Acquisition at HiyaCar. During 2018, they were the Performance Marketing Specialist at carwow and the Biddable Media Manager at Karen Millen. Most recently, Viviane has been a Customer Acquisition Specialist at Popsa since 2020.

Viviane Alcaide has a varied education history. Viviane obtained a Technical degree in Data Processing from Matinus College between 1998 and 2001. Viviane then went on to obtain a Masters in Business and Communication from ESIC Business & Marketing School between 2008 and 2009. Viviane also completed a Short Course in Digital Marketing at City, University of London in 2010. Finally, they obtained a Professional Diploma from CIM | The Chartered Institute of Marketing in 2012.