Roy Roach

Roy Roach is the current General Manager at Port Lavaca Ford. Roy has over 25 years of experience in the automotive industry. Roy began their career in 1993 at Payton - Wright Ford in Sales, Finance, and Aftermarket. Roy then moved to Sam Pack's Five Star Ford NRH in 2003 as an Accessory Sales before moving to Allen Samuels Tyler in 2012 as a New, Used, Internet Sales Manager. In 2014, they were promoted to President and General Manager at Allen Samuels DCJR Katy where they worked until 2016. Roy is now back in Port Lavaca where they are the General Manager at Port Lavaca Ford.

Some direct reports include Manny Villareal - Fleet & Commercial Sales Manager, Keith Schaefer - Parts Director, and Stephen Kalinec - Finance Manager.