Karpakam Aarthi Kumar

Karpakam Aarthi Kumar is a seasoned professional with extensive experience in performance marketing and account management. Currently serving as a Senior Account Manager at Position² since September 2021, Karpakam oversees a full-funnel paid media strategy across diverse sectors, managing a substantial quarterly budget of over $2M. Previously, Karpakam held various roles, including Digital Marketing Specialist at Prop Rep Realty LLP, where digital strategies were developed and executed across multiple platforms, and Associate Client Manager at Indegene, focusing on client success through digital marketing initiatives. With a strong foundation in online marketing management at companies like Content Yogi Solutions and PPC Associates, Karpakam has consistently driven measurable outcomes in various industries, including fintech, eCommerce, and healthcare. Educational attainments include a Master's Degree from Karnataka State Open University and a Diploma in Electronics and Communications.