AS

Andrew Simpson

Brand Consultant at PreciseTarget

Andrew Simpson has over 25 years of experience in sales and business development. Andrew began their career at IBM in 1993 as a Software Account Manager where they attained 100% of a $12.4 million quota as part of a six-person Enterprise Software sales team in 1995 and 101% of a $10.5 million quota as part of a seven-person Enterprise Software sales team in 1994. In 1996, they moved to Parametric Technology Corporation and held the role of Product Marketing, where they developed industry vertical marketing strategies for strategic Automotive and Aerospace industries and assisted Account Managers in closing $32.5 million in strategic Automotive and Aerospace business.

In 1997, Andrew co-founded The Sona Network and held the role of SVP of Marketing & Sales. Andrew then moved to Net Perceptions in 1998 as Product Manager, Net Perceptions for Ad Targeting, where they achieved $500,000 in sales in the first year of product availability. From 2001 to 2007, they held the role of Director of Sales at iXmatch, where they increased total company revenue from $0 to over $4,000,000 in contract value in four years.

In 2007, Andrew founded LeadPort and held the role of President. Andrew also held the roles of VP Sales and VP of Business Development at Riversand Technologies, where they developed the Riversand MDMWatershed Alliance partnership program with over 50 partners and closed Riversand’s first OEM partner. From 2005 to 2018, they held the role of Financial Services Sales Director at Compete, Inc. and Sr Account Executive at Precisely | Trust in Data.

Currently, Andrew holds the role of Brand Partnership Manager at PreciseTarget, where they work with Apparel, Fashion and Lifestyle Brands to optimize marketing spend by providing insights on consumer purchase intent and preferences.

Andrew Simpson completed their high school education at Dartmouth High School in 1989 and obtained a High School degree. Andrew then attended Harvard University from 1989 to 1993, where they earned a BA in Economics.

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  • Brand Consultant

    February, 2022 - present