Helloise Mota

Helloise Mota is currently a UX Designer at In Forma Software, with experience leading end-to-end product development and digital transformation projects. Additionally, Helloise serves as the Communication Coordinator at PretUX, where responsibilities include strategic planning and content production for social media, while also being an active member of a community focused on increasing the representation of Black individuals in the UX workforce. Previously, Helloise worked at Grupo Contax as a Planning Assistant, providing real-time operational support and identifying improvement opportunities. Early academic involvement includes research at the Universidade Federal de Pernambuco in catalysis and biogas production. Educational qualifications include degrees in Chemical Engineering, Industrial Biotechnology, and Graphic Design, along with specialized training in strategic design and UX/UI principles from various institutions.