Robbi Groefsema

Visual Merchandiser at Primark

Robbi Groefsema is a marketing communications specialist at De Klaproos Mode since October 2021, overseeing social media channels and managing the webshop with tasks including content creation, photo editing, and newsletter production. Concurrently, Robbi serves as an events organizer at DECO RO/NI, collaborating to design and execute small-scale events. As the founder of ROBBI-G, a sustainable clothing brand established in March 2020, Robbi focuses on designing clothing with a social message and promoting it via Instagram. Additionally, Robbi works as a stage designer at Werktuig, creating natural material-based environments for festivals and has experience as a visual merchandiser for Primark and previously at Impact Hub Amsterdam. Robbi holds a Bachelor of Arts degree from Academie Artemis, specializing in various design concepts.

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