Lenell Hattingh

Associate Product Manager at PRIMED Medical Products

Lenell Hattingh has a diverse work experience spanning over several years. Lenell is currently working as an Associate Product Manager at PRIMED Medical Products Inc. Their responsibilities include achieving subject matter expertise on PRIMED products, responding to internal pricing requests, and designing branded artwork for product packaging and advertising.

Prior to their current role, Lenell worked as a Business Analyst at AutoTrader South Africa for eight years. Their tasks included conducting research, analyzing information, and providing solutions to problems. Lenell was also responsible for actively listening to stakeholders' requests and addressing their concerns.

Lenell has also worked as a Product Manager at Fleet Street Publications where they compiled product and customer data to generate profit projections. Lenell maintained positive vendor relations and spearheaded collaborative efforts to bring products to market.

Earlier in their career, Lenell worked as a Marketing Assistant at emap, where they tracked marketing efforts, proofread marketing collateral, and updated marketing databases. Lenell also worked as an SEO Executive at Marketing Consultants, where they created SEO strategies, implemented optimization recommendations, and optimized copy and landing pages for search engine marketing.

Additionally, Lenell has experience in circulation development and subscription campaign management as a Beeld - Circulation Developer Coordinator at Media24 (Pty) Ltd.

Lenell has also worked at Momentum as a Direct marketer and Marketing Assistant, and at UNISA as a Special events officer for graduation ceremonies.

Overall, Lenell Hattingh has gained valuable experience in product management, business analysis, marketing, and events coordination throughout their career.

Lenell Hattingh completed a Bachelor of Commerce (BCom) degree in Communication Management, Marketing, and Business Management from the University of Pretoria/Universiteit van Pretoria. Lenell obtained this degree between the years 2000 and 2003. Following that, Lenell pursued a BCom (Hons) degree in Communication and Marketing Management from the same university, which they completed between 2004 and 2007.

In addition to their formal education, Lenell Hattingh has also obtained several certifications. Lenell became a member of the International Institute of Business Analysis (IIBA) in May 2022. In March 2022, they acquired "The Fundamentals in Digital Marketing" certification from Google. Furthermore, Lenell obtained the "Entry Certificate in Business Analysis™" from IIBA in May 2021. In February 2021, they completed the "A Beginner's Guide to Google Analytics" course through Udemy. Lenell also achieved the "User Story Master Class: Your In-depth Guide to User Stories" certification from Udemy in February 2020, following their completion of the "Business Analysis Fundamental" course on the same platform in January 2020. It is worth noting that the information provided does not indicate when or where Lenell Hattingh obtained the "AutoTrader User experience design (UX) course" certification.

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Timeline

  • Associate Product Manager

    August, 2022 - present