Barbara Soto

Marketing Director, Primary Packaging at Pro Mach

Barbara Soto has a diverse work experience in marketing and sales. Barbara is currently working as a Marketing Director for ProMach since January 2023. Prior to that, they held the role of Marketing Manager for Bottling & Capping and US Decorative Labeling at ProMach from March 2021 to January 2023.

Before joining ProMach, Barbara was a Marketing Analyst at Murata Machinery USA, Inc from June 2019 to March 2021. Barbara also worked as a LATAM Marketing Coordinator and Content Marketing Associate at AIM Solder from August 2017 to May 2019 and June 2016 to August 2017, respectively.

In addition, Barbara has previous experience as a Sales Consultant at Macy's from June 2015 to September 2016, where they focused on sales trend analysis, sales strategy development, and product placement strategies. Barbara also worked as an Office Assistant in Continuing Education Admissions at Johnson & Wales University from June 2015 to June 2016.

Barbara has gained valuable experience during their internships as well. Barbara served as a Digital Marketing Intern at Shellshock Inc. from March 2016 to May 2016. Prior to that, they worked as a Strategist at Candlelight Communications from September 2015 to May 2016, where they conducted primary research, analyzed syndicated data, and developed target and brand personas.

Furthermore, Barbara has held positions as a Resident Assistant at Johnson & Wales University from August 2014 to December 2014 and as a Development Intern at Italian Home for Children from June 2014 to August 2014. In their role as a Development Intern, they worked on enhancing the organization's social media presence, reaching out to local media, and developing press releases and feature stories for the organization's newsletter.

Barbara Soto obtained a Master of Business Administration (MBA) degree in Information Technology from Johnson & Wales University in 2018. Prior to that, they earned a Bachelor's Degree in Advertising and Marketing Communications from the same university from 2013 to 2016. There is no available information about their education at IDRAC Business school.

Links

Previous companies

Shellshock logo
Macy's logo
Johnson & Wales University logo
AIM Solder logo

Timeline

  • Marketing Director, Primary Packaging

    January, 2023 - present

  • Marketing Manager, Bottling & Capping / US Decorative Labeling

    March, 2021