Marketing and Brand

The Marketing and Brand team at PPS is responsible for developing and executing the company's marketing strategies to enhance brand awareness and drive membership growth. This includes overseeing digital marketing initiatives, performance marketing, technical marketing innovations, and public relations. They work collaboratively to position PPS effectively within the market, ensuring that the company’s value propositions for graduate professionals are clearly communicated and that the unique benefits of PPS membership, such as the Profit-Share Account, are highlighted to attract and retain members.