Rafael Díez

Rafael Diez has a strong background in SEO and digital marketing. Rafael has been the Head of SEO & Content & Catalog at Promofarma by Docmorris since 2019, where they manage the SEO, content, and catalog teams to support the growth of the marketplace. Prior to that, they worked as the Head of SEO & Content at Naturitas in 2018, where they were responsible for the content, catalog, and SEO strategy. From 2015 to 2017, Rafael was the SEO Manager at Uvinum, the largest wine and spirits marketplace in Europe, where they focused on driving organic traffic and improving conversion rates. Rafael also worked as a Technical SEO Specialist at eShop Ventures in 2015, defining information architecture and technical requirements for new websites. Rafael has experience as a Founder & SEO Advisor at Korentia, an online marketing consultancy, and as an SEO Specialist at RTVE, where they focused on maximizing traffic acquisition to news editorials. Rafael started their career as a Sysadmin at Docelec in 2004 and later worked as an IT Field Services Manager at Publicis Group from 2006 to 2012. Throughout their career, Rafael has demonstrated expertise in technical SEO and organic traffic acquisition.

Rafael Diez has a diverse education history. In 1999, they attended León and obtained a C.F.G.S. degree in Administración de Sistemas Informáticos, with no specific field of study indicated. Rafael furthered their education in 2013 by pursuing a Master SEO Profesional degree at KSchool. In 2015, they completed a Programa Profesional SEO Avanzado at the same institution.

Apart from their formal education, Rafael Diez also holds various certifications. In 2023, they obtained an Advanced Product Marketing certification from LinkedIn. Rafael also completed the Product Marketing Foundations course in 2018 through LinkedIn. In 2021, they acquired certifications in "Cómo desactivar la comunicación tóxica" and "Empodera a tu equipo" through LinkedIn.