Diana Carolina Garayar Legua

Diana Carolina Garayar Legua is a seasoned marketing professional with extensive experience in digital marketing and destination promotion. Currently serving as a Digital Marketing Specialist at Scientific Satellite since February 2023, Diana specializes in web content creation, digital analytics, and SEO for e-commerce, along with managing the digital advertising budget. As a Destination Marketing Specialist and E-learning Manager at Promperu since April 2022, responsibilities include coordinating the promotion plan for Peru across Latin America and China, as well as collaborating with tourism promotion agencies in Chile, Colombia, and Mexico for joint advertising campaigns. Diana's prior roles at Promperu include administrative management, planning, and budgeting, alongside marketing toolkit execution and event management, demonstrating a strong foundation in both strategic and operational aspects of tourism marketing. Educationally, Diana holds a Bachelor's degree in Tourism Management from Universidad San Ignacio de Loyola.