Geneviève Latour

Geneviève Latour has extensive experience in corporate communications, public affairs, and marketing. Geneviève most recently served as the Vice-President of Public Affairs, Marketing, Events, and International Partnerships at Propulsion Quebec, starting in May 2022. Prior to that, they worked at Rio Tinto as the General Manager of Communications & Communities for the Aluminium group, managing a team of 60 professionals and building relationships with partners across Canada. Geneviève also worked as the General Manager of Communications at the Université de Sherbrooke, leading the university's communications efforts. Earlier in their career, they held roles at Dairy Farmers of Canada, Canada Post, and Alcan, where they gained experience in corporate communications, public relations, and managing large-scale events.

Geneviève Latour attended the Université de Sherbrooke, where they pursued a Bachelor's degree in Communications & Writing. Later on, they enrolled at the Université de Montréal to obtain a Master of Education (MEd), although their field of study during this program is unspecified. No specific start or end years were provided for either of their educational experiences.