David Sánchez Huerta

David Sánchez Huerta is an experienced executive in the security and marketing sectors, currently serving as Director General of Prosegur Soluciones, leading a commercial team of 900 focused on alarm sales for residential and small business clients in collaboration with Movistar Prosegur Alarmas. Previous roles include Chief Marketing Officer at Prosegur Alarmas, responsible for a €6 million annual marketing budget, and Marketing Manager with a focus on B2B and B2C strategies. David's prior experience includes key marketing positions at General Motors, overseeing marketing strategies for multiple vehicle models, and Country Manager at Suzuki Motor España. David holds advanced degrees from prestigious institutions, including an MBA and various leadership programs.