Hansel Mckoy is an SEO CRM and Website Manager at ADM Protexin, responsible for leading technical SEO and content strategies for multiple brand websites while driving CRM strategy for direct-to-consumer initiatives. Formerly a Senior SEO Consultant at Gravity Global, Hansel led advanced SEO strategies and mentored a team of SEO consultants. Experience includes roles at Arts Council England as a Tech Champion, providing digital analytics and search marketing support, and freelance consulting through Progression Lab. Past positions include Account Manager at Passion Digital Ltd., SEO Specialist at Betway Group, and SEO roles at Mindshare and iProspect. Educational qualifications include an AIM Awards Level 3 Diploma in Digital Marketing and ALevels from St. Paul's Catholic School.