Alina Shapaghatyan

Alina Shapaghatyan has a diverse work experience in digital marketing and management roles. Alina is currently working as the Digital Marketing Lead at ProtoPixel, where they specialize in designing, deploying and controlling lighting experiences. Prior to this, they served as the Head of Digital Marketing at ODILO.

Alina has also worked at homyspace, where they held multiple positions including Marketing & Growth Director, Digital Marketing Manager, and Marketing Assistant. At homyspace, they played a key role in connecting companies with mobile employees in need of temporary accommodations and managed various marketing initiatives.

Additionally, Alina gained experience as a Hotel Reviewer at Hotel Audit Operation Ltd. / Besthotelinfo.com, where they provided detailed information about hotel facilities to B2B clients and managed collaborations with hotels and tour operators.

Alina Shapaghatyan completed their education at several institutions. Alina obtained a degree in Tourism with a Mention in Tourism Management and Marketing from the University of Valencia, where they studied from 2012 to 2016. In 2014 and 2015, they attended Hochschule Heilbronn - Hochschule für Technik, Wirtschaft und Informatik, where they pursued a degree in International Business and Intercultural Studies and Tourism. Alina Shapaghatyan also briefly studied Multinational Business at Florida State University in 2016.

In addition to their formal education, Alina Shapaghatyan has earned several certifications. Alina completed a course on SQL for Data Science from Coursera in 2020. In 2016, they obtained a certification in Digital Marketing from IAB Spain. In 2015, they acquired skills in intercultural competences for doing business in Russia from ADEIT Fundación Universidad-Empresa de la Universitat de València. In 2014, they received a certification in Transaction Advisory Services/Transaction Support from EY. Furthermore, Alina Shapaghatyan achieved a C1 level certification in English Oral Agility from Fundación General Universidad Internacional Menéndez Pelayo in 2014. Recently, in 2020, they obtained an Inbound Marketing Certification from HubSpot Academy.