Andrew Ettinger

Andrew Ettinger currently serves as Vice President, Partner Direct at Publicis Collective, specializing in digital media buying for Pfizer DTC and HCP since July 2023. Previously, Andrew held the role of Digital Media Product Director for EssenceMediacom, leading digital product initiatives for Signet Jewelers and direct performance media for Ally Financial. Andrew's extensive experience includes directing integrated media planning at EightBar for IBM, and serving as Director of Media Services at Merkle, where achievements included reducing acquisition costs and improving ROI through data-driven strategies. Prior roles encompass significant responsibilities in digital media planning and buying at organizations such as Doremus, RJ Palmer, and Earthquake Media. Andrew's career began in media buying at Jordan McGrath Case & Taylor, following education in Government from Cornell University.