Rob Batista is an experienced executive in the healthcare advertising industry, currently serving as EVP Business Lead at Publicis Health since June 2024. Prior to this role, Rob held the position of Executive Vice President, Group Account Director at Saatchi & Saatchi Wellness from November 2017 to June 2024, specializing in account services. Rob also served as Senior Vice President and Group Account Director at Medicus from April 1991 to June 2024, where responsibilities included overseeing the Procter & Gamble Professional Oral Health Global account. Additional experience includes working as SVP, Business Team Leader at Publicis Life Brands Medicus from January 2013 to August 2020, and starting a career as a Junior at Sutton Communications in 1990.