Publicis One Touch
Caroline Ferreira is a Strategic Planner at Publicis One Touch with previous roles as a Junior Customer Experience Strategist at Ogilvy Consulting and Brand Strategy Intern at Interbrand. Caroline also has experience in international brand management at Henkel Beauty Care. Caroline has a background in sales and marketing coordination, online marketing, and sales associate roles at companies such as Trama Textiles, SmartBuyGlasses Optical Group, Swarovski, and Antix Confeccoes. Caroline holds a Master's degree in Management from WHU-Otto Beisheim School of Management and has completed various degrees in European Business Management and marketing and communication in fashion and luxury.
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Publicis One Touch
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Our story - A new transformation calls for a new kind of agency. Since its launch at the start of the last century, NIVEA has held a special place in the public mind as an icon of Pflege (care). They have led innovation both in product and marketing, always engaging people with a focus on our shared humanity. Now, for the first time in over 100 years, they have selected a new partner for their next transformation. Publicis Groupe and Beiersdorf have created Publicis One Touch, a new breed of agency model based on agility and interdisciplinary design.