David Matayoshi

Head of UX Design at Pura

David Matayoshi has a diverse work experience in the field of user experience design. David is currently the Head of UX Design at Pura, a position they have held since March 2023. David is also the Founder of SparkVault, a UX design consultation firm that they started in January 2023. At SparkVault, they apply design thinking to work directly with CEOs and executive teams to enhance the strategy and success of their SaaS products.

Prior to their current roles, David served as the Director of UX Design at Lendio, the largest small business lending marketplace in the U.S., where they led the cross-team UX strategy for the Lender Services SaaS product line. David also contributed as a Senior User Experience Designer and Team Lead at Lendio, designing an industry-leading tax credit online application and playing a crucial role in creating the product vision and UX strategy for Lendio's new mobile app.

David's earlier experiences include being a Senior User Experience Designer at The Church of Jesus Christ of Latter-day Saints, where they supported a global audience of 16 million people and designed UX solutions to improve products across the organization. David worked on the RootsTech Team, handling UX design for the largest international genealogy conference.

David also worked as a Principal Designer of User Experience at Affinity Canvas, where they acted as the sole UX leader on the founding team, worked closely with founders to understand business problems, and developed design solutions. David started their career as the Manager of Digital Content at Central Washington University, overseeing UX design for digital products, web, and native apps, and as a Digital Graphic Designer, leading UI/UX design and information architecture for the university's website and app.

Before entering the field of user experience design, David gained experience as a Business Development Manager at Ford of Kirkland, managing advertising, marketing, and public relations across media platforms and providing art direction for various advertising campaigns.

Overall, David Matayoshi has built a strong background in UX design, holding leadership positions and successfully contributing to the strategy, development, and improvement of various products and platforms.

David Matayoshi has a Bachelor of Fine Arts (BFA) degree in Graphic Design and a Bachelor of Arts (BA) degree in Russian from Central Washington University. David also holds an Associate of Arts (A.A.) degree from Centralia College. The specific start and end years for these educational experiences are not provided.

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Previous companies

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Timeline

  • Head of UX Design

    March, 2023 - present

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