Msc Caroline Bourke

Caroline Bourke, MSc, currently serves as the Commercial Insights Manager for Pure Sunfarms, a leading cannabis operation in Delta, British Columbia, since April 2023. Prior experience includes roles at Arterra Wines Canada, where Caroline held positions as Sales Strategy Manager and Shopper Insights Manager from May 2017 to May 2023, focusing on consumer insights and strategic partnerships within Western Canada. Earlier experience at Constellation Brands as a Category Management Associate involved significant projects in Wine Category Management and sales analysis. Career began with positions at Raymond James Ltd. and Lifes2good, with a strong educational foundation in Marketing Practice and Management from the University of Galway and Limerick Institute of Technology.