Miguel Salomón Castrat

Miguel Salomón Castrat has a diverse work experience in the fields of marketing, communication, and advertising. Miguel is currently working at Qenta as the Marketing and Communication GEO Expansion Peru. Their main tasks include launching the Qenta App, growing the brand, seeking financial inclusion, and providing financial education. Previously, they co-founded Salomon & Salomon, where they helped entrepreneurs expand their businesses through automated digital campaigns. Miguel also worked as an Advertising Consultant at the Ministry of Health of Peru, where they were involved in developing creative concepts and content for communication campaigns. At the Presidencia del Consejo de Ministros, they held multiple roles, including Advertising Specialist, Creative Director Consultant, and Advertising Copywriter. In these positions, they contributed to the communication campaigns of the Executive Branch and worked on projects addressing gender violence. Miguel also has experience as a Senior Copywriter at Fusion Comunicaciones, Intermedia Group Comunicaciones, Publicis, and Yellow (Saatchi & Saatchi). Miguel started their career at Garwich BBDO Perú as a Copywriter trainee before becoming a Creative Copywriter.

Miguel Salomón Castrat's education history includes studying Advertising and Communication at Universidad San Ignacio de Loyola. Miguel also pursued an Endomarketing Specialist & Internal Communication degree at Escuela de Posgrado de la Universidad San Ignacio de Loyola. In addition, they gained knowledge in Advertising Sciences at IPP - Instituto Peruano De Publicidad. Miguel also completed a Digital Marketing course on designing and managing websites, SEO, and Google Analytics at Neetwork.com. Furthermore, they attended Nova High School and Colegio de la Inmaculada - Jesuitas, but the specific area of study or degree obtained is not specified for these institutions.