Selma Kirana H.

Growth & Marketing - Content Specialist at Qoala

Selma Kirana H. has a diverse work experience spanning multiple industries and roles. Selma Kirana started their career as a Freelance Journalist at Harian Kompas and MNC Koran Sindo, where they planned and executed news articles and achieved high traffic rates. Selma Kirana also worked as a Freelance Music and Entertainment Reporter for the Java Jazz Festival 2020.

In 2019, Selma became involved with the Himpunan Mahasiswa Jurnalistik (HMJ) Fikom Unpad, where they served as the Head of Strategic Research and Discussion, organizing academic researches and discussions on various media and communication topics. Selma Kirana also worked as a Staff of Academic and Advocacy for HMJ Fikom Unpad.

Selma then transitioned into the corporate world, working as an Employer Branding specialist at SIRCLO and a Marketing Copywriter at KoinWorks, where they successfully implemented marketing communication strategies and achieved increased engagement rates.

Selma Kirana continued their career at GOTOKO, where they served as a Communication Specialist, responsible for internal and external communications, event planning, and implementing metrics reports.

Most recently, Selma joined Qoala as a Growth & Marketing - Content Specialist, where they plan and executes digital marketing content and communication strategies, focusing on building digital engagement and visibility. Selma Kirana contributes to brand visibility and manages creative projects across departments.

Throughout their career, Selma has demonstrated strong communication skills, data-driven decision-making, and the ability to collaborate with various stakeholders.

Selma Kirana H. completed their Bachelor's degree in Communication, Journalism, and Related Programs from Universitas Padjadjaran from 2017 to 2021. Before that, from 2014 to 2017, they attended SMA Negeri 1 Bogor, where their field of study was Social Sciences. In addition to their formal education, Selma obtained various certifications and completed training courses. Selma Kirana received the TOEFL ITP certification from Kampung Inggris Aceh in September 2022 and completed a Creative Communication Strategy course from the Center for Public Relations, Outreach, and Communications in June 2022. In February 2022, they obtained the Google Ads Display Certification from Google. Selma also completed the Reuters Training Course: Introduction to Digital Journalism in June 2021 and obtained the EF SET English Certificate with a score of 80/100 C2 Proficient from EF Standard English Test (EF SET) in February 2021. Furthermore, they completed several online courses, including Communication Foundations, Content Marketing Foundations, Critical Thinking for Better Judgment and Decision-Making, Online Marketing Foundations, and The Fundamentals of Digital Marketing, all from LinkedIn, and The Fundamentals of Digital Marketing from Google Digital Garage, all in January 2021.

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  • Growth & Marketing - Content Specialist

    November, 2022 - present

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