Shivani Jain

Shivani Jain has over 15 years of experience in various roles. Shivani began their career in 2005 as a Personnel Executive at IBH Publishing Services, where they handled staff-related administrative matters, developed and implemented the organization's HR policies and procedures, and handled the entire recruitment and orientation process. In 2006, they joined IIPM as a Marketing Communications Executive, where they managed corporate marketing communications functions, PR, media relations, market research, and sales collateral. Shivani was also involved in multitasking and handling various steps throughout the admission process. From 2011 to 2013, Shivani worked at Soni-Yoga as a Digital Marketing Manager & Health Center Manager, where they developed strategic marketing plans for the company, designed effective business communication tools and marketing materials, and actively coordinated with various events. Shivani then went on to become a Small Business Owner at Shama Yoga, where they were responsible for maintaining the website and performing SEO in order to keep the brand at the topmost link at Google search. Shivani also managed strategic growth planning, marketing & advertising, staffing & customer relationships, and customer retention programs. Most recently, Shivani has been working as a Marketing & Inside Sales Manager at Qulsar, Inc. since 2021, where they have been responsible for website updates through a content management system, initiated, executed and trained everyone across the organization from an old CRM system to Hubspot, managed and maintained sales funnel with a weekly and monthly sales report, and designed and built customer success stories on the website including keyword focussed content, graphics, etc.

Shivani Jain is currently enrolled in the Digital Marketing Analytics program at the MIT Sloan School of Management. Shivani previously obtained a Masters in Business Administration and Management, Marketing and HR from the IMI International Management Institute Switzerland. Shivani also holds a Diploma in Electronics and Telecommunications from the University of Mumbai, which they obtained between 1998 and 2001. In addition, they have obtained two certifications in Digital Marketing, including a Digital Marketing Specialization from the University of California, Davis in June 2020, and a Digital Marketing Analytics certification from the MIT Sloan School of Management in May 2020.