Mikaela Fröjdh

Mikaela Fröjdh has a diverse work experience spanning over several years. Mikaela is currently working at Radinn as a Project Manager and Marketing Operations Lead since March 2022. Prior to this, they worked as an Independent Marketing Consultant at Studio Fröjdh from January 2019.

Their previous roles include working as a Brand Marketing Manager at Highlight Event AG from May 2011 to August 2016. At Highlight Event AG, they focused on brand marketing for the Vienna Philharmonic Orchestra (VPO) and played a significant role in developing the VPO brand strategy and corporate identity. Mikaela was also responsible for global broadcast and PR for the orchestra's annual international TV highlights. In addition, they managed the orchestras exclusive sponsor ROLEX and organized high-end orchestra and ROLEX events in various countries. Mikaela also handled recruitment and people management.

Prior to that, Mikaela worked at TEAM Marketing AG from April 2008 to April 2011. At TEAM Marketing AG, they served as a Marketing Manager Projects and was involved in the marketing of major sports and music events like UEFA Champions League, UEFA Europa League, Eurovision Song Contest, and Vienna Philharmonic Orchestra. Mikaela also held the position of Sponsorship Manager and Marketing & Sales Coordinator during their tenure at the company.

Before starting their career in marketing, they worked as a Sales & Logistics Coordinator at Synsol AG from January 2007 to March 2008.

Overall, Mikaela Fröjdh has extensive experience in marketing, project management, brand development, and global broadcast and PR. Mikaela has worked with prestigious organizations such as Radinn, Highlight Event AG, TEAM Marketing AG, and Synsol AG.

Mikaela Fröjdh has a strong educational background. From 1998 to 2001, they attended Sigtunaskolan Humanistiska Läroverket (SSHL) where they completed the social science program. Mikaela went on to further their education at Lund University from 2002 to 2007, where they earned a Master of Science in International Business Administration. During their time at Lund University, Mikaela specialized in organization and leadership, which was their major field of study. Additionally, in 2005, they participated in an exchange semester at WU (Vienna University of Economics and Business), focusing on marketing.