Casey Menninger

Social Marketing Specialist at Radio Systems Corporation

Casey Menninger has a diverse work experience in the marketing and sales industry. Starting in 2007, Casey worked at Media General as an Inventory Management Analyst, where they managed programmatic inventory across multiple properties and successfully implemented Real Time Bidding, leading to a 25% revenue increase. They also worked as an Ad Operations Specialist, providing proactive recommendations and troubleshooting technical issues.

In 2012, Casey joined the BH Media Group National Sales Team as a National Programmatic Sales Manager. In this role, they managed programmatic advertising across all BH Media properties, developed revenue growth strategies, and achieved annual revenue of over $1 million.

Casey then moved to PubMatic in 2014, where they served as a Strategic Account Manager, responsible for managing high-spend premium publishers and cultivating client relationships. They ensured revenue lift, brand control, and efficient account management.

In 2016, Casey joined Connexions Loyalty as an Account Manager, where they managed membership services and loyalty programs for leading financial institutions and Fortune 500 companies. They led client strategy sessions, performed program performance analysis, and oversaw product development initiatives.

Currently, Casey works at Radio Systems Corporation as a Social Marketing Specialist and an Inside Sales Account Manager. The specific responsibilities and dates for this role are not provided.

Casey Menninger holds a B.A. degree in English from Virginia Commonwealth University. No specific start or end year for this education is provided.

Links

Timeline

  • Social Marketing Specialist

    April, 2022 - present

  • Inside Sales Account Manager

    June, 2019