Rain the Growth Agency
Susan Boland has over 30 years of experience in digital strategy, marketing, and consulting. Susan currently serves as the Vice President of Digital Strategy at Rain the Growth Agency, where they specialize in enhancing or building direct-to-consumer capabilities for various clients. Susan has also worked as a Digital Strategy Consultant and the Director of Lifecycle Marketing at E*TRADE. In addition, they have held leadership roles at Merkle, Epsilon, Colangelo Synergy Marketing, Publicis, and DigitasLBi North America, where they worked with a range of clients and focused on driving growth through data-driven digital experiences and strategic planning.
Susan Boland attended the University of Pennsylvania and obtained a Bachelor of Arts degree in Communications. Susan then pursued further education at the Georgetown University McDonough School of Business, where they earned their Master of Business Administration (MBA) with a specialization in Marketing.
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Rain the Growth Agency
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Rain the Growth Agency is an independent, women-led, performance-minded, fully integrated advertising agency. We link strategy, creative and production with audience targeting, dynamic media buying and advanced analytics to achieve sales and branding goals simultaneously, without compromise. Our holistic Transactional Brand Building approachproduces transformational growth for clients ranging from DTC fast companies and category disruptors to established brands with traditional models. For more than 20 years, our agency has been scaling businesses such as Humana, Mercari, 23andMe, Chewy, SimpliSafe, 1-800 CONTACTS, Consumer Cellular and LendingTree. Headquartered in Portland, Oregon and co-founded in 1998 by Michelle Cardinal, Rain the Growth Agency has grown to over 240 employees in four offices across the U.S.