Shirley (JP) Wu

Shirley (JP) Wu has a diverse work experience spanning various industries and roles. Shirley (JP) is currently serving as the VP of Commercial at Rainforest, where they oversee the brand management team and is responsible for the P&L of multiple brands. Their role involves collaborating with internal and external partners to enhance brand performance through product management, digital marketing, supply chain management, and geographical expansions.

Prior to their current role, Shirley worked as a Client Partner at FranklinCovey, where they developed and maintained client relationships. Shirley (JP) also served as the CEO of KindMinds Innovations, Inc., where they managed the company's Direct Retail Service, providing cross-border e-commerce services to Taiwan-based suppliers. Their responsibilities included P&L management, strategic planning, HR oversight, and e-commerce business development.

In the past, Shirley held positions at Philips Lighting, Belkin International, ASUS, Delta Electronics, and Sony. At Philips Lighting, they served as a Sales Manager and Segment Marketing Manager, focusing on expanding distribution channels and developing marketing strategies. At Belkin International, Shirley was the APAC Sales & Marketing Manager, responsible for sales expansion and marketing plan execution in Taiwan, China, and Indonesia. Shirley (JP) also worked at ASUS as a Business Development Manager and Product Manager, where they developed partnerships with telecommunications carriers. Additionally, they worked as a Project Manager at Delta Electronics and as a Product Manager at Sony, overseeing product marketing and cross-country collaborations.

Overall, Shirley (JP) Wu's work experience showcases their expertise in brand management, sales, marketing, e-commerce, and project management.

Shirley (JP) Wu completed their Bachelor of Arts degree in Economics from National Taiwan University from 1997 to 2001. Shirley (JP) later pursued a Master of Business Administration (MBA) with a specialization in Marketing/Marketing Management, General from The Ohio State University, which they completed from 2004 to 2006.