Affaf Ansari

Affaf Ansari currently serves as an Assistant Manager in Performance Marketing at RAKBANK since May 2023. Prior professional experience spans various positions at Initiative from February 2018 to May 2023, including Manager of Integrated Planning, Senior Integrated Media Planner, and Integrated Media Planner. Affaf's career also includes a role as Digital Account Manager at Jalapeno Marketing Management, overseeing digital marketing operations, and Senior Digital Account Manager at Wunderman, as well as Digital Account Manager at Eccentric Engine. Early career roles include Social Media Manager at BigBrandTheory and Social Media Executive & Analyst at Everymedia Technologies Pvt. Ltd., where exposure to Bollywood marketing activities was gained. Affaf holds a Bachelor in Mass Media with a focus on Advertising from the University of Mumbai.