Amber Feken has over 25 years of experience in various roles within the creative industry. Amber started their career as an Art Director/Associate Creative Director at Feken Creative Inc., where they led cross-functional teams in delivering comprehensive marketing campaigns for a wide range of companies, including Fortune 500 corporations. With a strong understanding of multiple channels and touch points, Amber effectively translated ideas into digital display, emails, print materials, marketing communications, landing pages, signage, and catalogs. Amber also supervised teams and guided the entire creative process.
Later, Amber joined Epsilon as an Associate Creative Director, where they mentored and supervised a team of seven creatives. Amber focused on developing personalized, data-driven creative solutions based on sound strategy and analytics. Amber also excelled in maintaining and growing client relations by deeply understanding their respective business models.
Amber continued to expand their expertise as a Senior Art Director at Vericast, where they played a crucial role in heightening brand awareness and engagement for numerous clients through omni-channel creative solutions. Amber was particularly recognized for their award-winning work in building Wells Fargo's customer retention and acquisition.
Amber'sjourney continued at Hawkeye, where Amber served as an Art Director. Here, they created roadmaps for customer journeys using a user-centered design methodology. Additionally, they fostered a cohesive work environment by fostering internal team rapport.
Finally, Amber played a pivotal role as an Art Director at RAPP, where they spearheaded the redesign of Dell Computer's business and consumer catalogs. Amber oversaw the entire photoshoot process, from concept development to talent selection and photo retouching.
Throughout their career, Amber Feken has consistently demonstrated their strong creative leadership and ability to drive excellent results for their clients.
Amber Feken completed their Bachelor of Fine Arts degree in Graphic Design from Oklahoma State University, from 1984 to 1989.
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