Melanie Campbell

Melanie Campbell is an accomplished marketing and strategy professional with extensive experience in leadership roles across various industries. Currently serving as the Group Chief Strategy Officer at RAPT Creative Agency and Managing Director at Mortimer Harvey - The House of Resonance™, Melanie previously held the position of Marketing Director at Edward Snell & Co Ltd and was the Founder and Managing Director of TheStartupLabSA and Yield Agency. Throughout a career that includes significant roles at Pernod Ricard and Brandhouse Beverages, Melanie has demonstrated expertise in brand management, innovation marketing, and consumer insights, with a strong focus on driving growth and strategic development. Melanie holds a Bachelor of Commerce in Marketing from the University of Pretoria.