Michelle Woodruff

Director, Client Strategy & Expansion | Dr.bill at RBCx

Michelle Woodruff is an accomplished leader with extensive experience in client strategy, operational efficiency, and e-commerce delivery. Currently serving as Director of Client Strategy & Expansion and previously holding senior management roles at Dr.Bill, Michelle has driven strategic initiatives and operational improvements. At Loblaw Digital, key achievements include leading national expansion efforts for PC Express and implementing innovative grocery delivery models. Prior roles at Indigo and Hudson's Bay Company focused on marketing strategy and wholesale account management. Michelle holds a Honours Bachelor of Arts in Communication Studies and Sociology from McMaster University.

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