Luis Lourenço

Director Of Channel, Partners And International Expansion at RD Station

Luis Lourenço has extensive work experience in various roles and industries. Luis'smost recent position is Director of Channel, Partners, and International Expansion at RD Station, where they have been responsible for managing business and expanding international operations since January 2023. Prior to this, they held the role of Director of Business at RD Station, starting in August 2018.

In addition to their roles at RD Station, Luis has also worked as an Investor at SaaSholic, Alexia Ventures, B2B Stack, big_bets, and Metha Energia, starting in 2022, 2021, and 2020, respectively. Luis also volunteered for the Karimu International Help Foundation in 2020.

Furthermore, Luis has served as a Mentor of Business at ACATE - Associação Catarinense de Tecnologia and Founder Institute in 2019 and 2017, respectively.

Luis Lourenço's earlier career includes serving as the CEO of Plug CRM, a provider of online CRM software, from November 2013 to August 2018.

Luis Lourenço has a diverse education history with a focus on business administration, marketing, and strategic communications. Luis completed a Post-Graduation in Management from Fundação Dom Cabral in 2015. In 2013, they obtained a Master of Business Administration (MBA) in Strategic Communications and Branding from Centro Universitário de Belo Horizonte. Prior to that, they earned a degree in Advertising and Propaganda from the same institution in 2012. Luis also pursued additional certifications, including "INSEAD - Leading Organizations in Disruptive Times" from INSEAD and "PEACE - High-Performance Sales and Productivity Management" from RD Station, both obtained in 2021. Alongside their academic qualifications, they have acquired expertise in negotiation strategies, personal marketing, branding, market trends, marketing project planning and development, integrated marketing communications, fundamentals and strategies of communication, cultural marketing, and experiential marketing from various programs offered by ESPM Escola Superior de Propaganda e Marketing. Luis also completed short courses in negotiation strategies and personal marketing at Senac in 2009.

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