Sam Shedden

Sam Shedden is an experienced media professional currently serving as Executive Editor at ReadWrite, responsible for managing teams that create news and informational content across technology verticals. Previously, Sam held the position of Head of Customer Loyalty at National World plc, where achievements included launching the organization's first dedicated newsletter team and increasing subscriptions across key brands. Sam's career included roles at JPIMedia as Audience Editor (Scotland), focusing on digital subscriptions and audience engagement, and The Scotsman, where various roles spanned from Assistant News Editor to Head of Live News, emphasizing traffic growth and content strategy. Educational background includes a Master of Arts in Literature and Digital Journalism from the University of Strathclyde and a Bachelor of Science in Marketing from Newcastle University.