Preeyapat S.

Preeyapat S. is a Digital Ads Planner & Optimizer at Readyplanet PCL. Currently, they are responsible for identifying target audiences and planning advertising campaigns via online media. Prior to this role, at Head Office National Healthcare (BDMS), they were involved in Performance Marketing, monitoring and optimizing ads on Facebook and Line OA. With experience in project management and advertising specialization at Sniper Marketing (Thailand), as well as digital marketing at BECi Corporation Ltd., Preeyapat has a strong background in media campaigns, insights development, and ad optimization. Their educational background includes a Bachelor's degree in Journalism and Mass Communication from Thammasat University, with international exchange experience in Communication and Media Studies from Pädagogische Hochschule Ludwigsburg.