Tomek Bielanski

Head of Data & Analytics at Reason

Tomek Bielanski has a diverse work experience spanning multiple industries and roles. Tomek is currently working as the Head of Data & Analytics at Reason since December 2022. Prior to that, they served as a Senior Strategist & Data Insights Consultant at the same company from June 2022 to December 2022.

Tomek also has experience in organizing and directing events, as they were the Measurecamp Auckland Director at MeasureCamp Auckland starting from November 2021. Before that, they held the position of Co-Organizer at MeasureCamp Auckland from February 2021 to November 2022.

In terms of their previous roles, Tomek worked at Tourism New Zealand where they served as an Analytics Platform Owner from October 2019 to May 2022. Tomek also held the position of Digital Performance Analyst from June 2019 to October 2019.

Prior to their time at Tourism New Zealand, Tomek worked at krunch.co as a Senior Analytics Consultant from December 2017 to June 2019. Before that, they held the role of Search & Analytics Account Manager at the same company from May 2016 to December 2017.

Tomek has also worked as a Consultant for their own business from September 2015 to February 2016. Prior to that, they served as a Web Analyst & Online Campaign Manager at Ark Advance from April 2011 to August 2015, where they were involved in building website analytics solutions, managing campaigns, and designing website user interfaces.

At the beginning of their career, Tomek worked as an Online Marketing Specialist at UPC Polska from an unspecified period in 2006 to 2010. In this role, they handled coordinating projects and media planning for online and offline campaigns, and also led SEM campaigns and coordinated SEO website optimization.

Tomek Bielanski's education history includes a Certificate of Completion in Advanced Google Tag Manager from CXL in 2018. Prior to that, they attended the University of Warsaw from 2001 to 2004, where they studied Spanish and Iberian Studies. In 2000 to 2001, Tomek studied Computer Science at National Louis University.

Additionally, Tomek holds various certifications, including AudienceStream - Advanced - Exam, AudienceStream - Basic - Exam, Tealium EventStream API Hub Product Certified, and Tealium iQ Tag Management Product Certified, all obtained in 2022 from Tealium. Tomek is also certified in Google AdWords in mobile advertising, shopping advertising, and search advertising, all obtained in 2017 and display advertising and video advertising certifications were not specified. Tomek also has a Google Analytics Individual Qualification, although the certification date was not specified.

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Timeline

  • Head of Data & Analytics

    December, 2022 - present

  • Senior Strategist & Data Insights Consultant

    June, 2022