Prentice Parton began their work experience in 2010 as a Senior Advertising Performance Specialist at Dealer.com. Prentice then moved on to Internet Marketing Inc., where they worked as a Manager of Paid Media from 2013 to 2015. During their time there, they managed various paid search clients, including SMB and hospitality accounts, and achieved significant results, such as a 620% ROI for a local resort.
From 2015 to 2019, Prentice worked at Sonova Group, serving as the Director of Demand Generation. In this role, they led the company's North America Demand Generation strategy and achieved year-over-year growth in leads and revenue. Prentice also managed content strategy and SEO efforts for the company's website migration.
In 2019, Prentice joined the Lake County Board of County Commissioners as an Emergency Medical Technician responsible for providing pre-hospital care. Prentice then moved on to VOLUSIA County Emergency Medical Services - EVAC, where they served as a Lead Paramedic from 2020 to 2021.
Prentice's next role was as a Digital Positioning Manager at PRISMATIC, where they managed various client accounts in automotive, real estate, and healthcare industries. From 2021 to 2022, they worked as a Media Director at MMI Agency, where they planned and directed the execution of paid and social media strategies for clients across different verticals.
In 2022, Prentice joined Hoonigan Industries as a Paid Social Media Director, responsible for campaign strategy and management for several brands under the company.
Currently, Prentice is working as the Lead of Digital Marketing at Project Re:Car under Re:Build Manufacturing, starting from 2023.
Overall, Prentice has gained diverse experience in digital marketing, media strategy, emergency medical services, and demand generation throughout their career.
Prentice Parton began their education history in 2013 at UCLA, where they obtained a certification in Organizational Leadership, which lasted until 2014. They later attended the University of Utah School of Medicine from 2021 to 2023, earning a degree in Advanced Wilderness Life Support with a specialization in Wilderness Medicine. In addition to their academic pursuits, Prentice obtained additional certifications, including an Inbound Marketing Certification from HubSpot in March 2023 and a UX Deep Dive: Mapping certification from LinkedIn in July 2021.
February, 2023 - present
Associate Director, Planning & Operations, Digital Transformation at Bristol-Myers Squibb
Director, HR Business Partner at Humana
Unix Linux System Administrator (lead Operations Engineer) at Lumen
Senior Director, Global Strategic Sourcing Lead At Pfizer Global Supply (pgs) at Pfizer
Sr. Director, Commercial Sales Strategy - Pepsico Beverages North America at PepsiCo
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