Jodie Cherry Roth

Director Marketing Strategy at Recruitics

Jodie Cherry Roth has a diverse work experience spanning various industries and roles. Jodie currently holds the position of Director Marketing Strategy at Recruitics, a position they have held since April 2023. Prior to this, they were the Director, Client Strategy at the same company from August 2021 to April 2023.

Before joining Recruitics, Jodie worked at Ascension, where they held multiple roles. From March 2019 to August 2021, they served as the Manager - Recruitment Marketing, focusing on crafting content, equipping recruiters and sourcing strategists for digital channels, and elevating the Ascension brand. Prior to this, they worked as the Manager - Digital Recruitment Marketing from April 2018 to March 2019, where they undertook projects such as digital storytelling and brand promotion. Additionally, from February 2017 to April 2018, Jodie was responsible for brand and marketing strategy at Saint Thomas Health.

Jodie's earlier experience includes roles at St. Jude Children's Research Hospital as a Sr Specialist, where they directed and managed a recruitment marketing campaign, and as a Specialist - Employer Branding / Talent Acquisition, where they co-led the strategy development for an internship program and implemented diversity recruitment strategies.

Furthermore, Jodie worked at The University of Memphis as an Assistant Director, where they provided strategic planning and leadership for the Office of Academic Internships. Jodie also had a role at Arkansas State University as Coordinator of Student Services - Leadership Center, overseeing volunteer and service learning programs.

Jodie began their career as a Program Supervisor at Camp Ozark, managing craft center employees and overseeing craft classes. Jodie also worked as a Graduate Marketing Intern at the American Liver Foundation and as a Marketing Director at Chick-fil-A Corporate.

Overall, Jodie Cherry Roth has gained extensive experience in marketing, recruitment, brand strategy, and leadership throughout their career.

Jodie Cherry Roth has a strong educational background in business and marketing. In 2008, they obtained a Master of Business Administration degree with a specialization in International Business from Arkansas State University. Prior to that, they completed their Bachelor of Science degree in Marketing Management at the same institution from 2004 to 2008.

In 2010, Jodie briefly attended Fachhochschule Wiener Neustadt in pursuit of further studies in International Business, though it is not specified whether they completed a degree at this institution.

In 2016, Jodie began studying Social Media Marketing with a specialization at Northwestern University. It is unclear as to whether they have completed this program, as no end year is provided.

Jodie Cherry Roth has also obtained several professional certifications. In 2013, they earned the Professional Recruiter (PRC) certification from AIRS. This was followed by certifications as a Certified Social Media Recruiter and a Certified Diversity Recruiter in 2015. Additionally, in 2016, they obtained certifications in Introduction to Content Marketing as well as Neil Blumenthal on Branding from LinkedIn.

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Timeline

  • R

    Director Marketing Strategy

    April 1, 2023 - present

  • Director, Client Strategy

    August, 2021