Red Sea Film Foundation
Samaher Mously is a seasoned marketing and communications professional with extensive experience across various organizations. Currently serving as the Director of Marketing and Communications at the Red Sea Film Foundation since August 2021, Samaher previously held the position of Head of Marketing and Communications at the Misk Foundation and the Ministry of Culture. Additional roles include Planning and Digital Strategy Senior Manager at the Ministry of Media and Marketing Manager for the Corporate Segment at Bupa Arabia. Early career experiences include positions at Procter & Gamble and Elixir Business Consultancy. Samaher holds a Bachelor of Science in Actuarial Science from The American University in Cairo, earned between 2006 and 2011.
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Red Sea Film Foundation
The Red Sea Film Foundation is a dynamic cultural organization showcasing and championing the best of global, Arab, African, and Asian talent. We aim to connect cultures and expand horizons through helping people experience the power of storytelling. Through our Red Sea Labs, we support filmmakers from inception to production, celebrating them during our Festival. Our Red Sea Fund provided and continues to provide substantial grants to projects from the Arab World and Africa, spanning diverse genres and formats. During the Red Sea International Film Festival , guests can explore documentaries, features, and shorts from all over the world. The Red Sea Souk, a vibrant film market connecting industry professionals and fostering collaborations.