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María Daniela Velasco Molina

Lead Data Analyst at Reelgood

María Daniela Velasco Molina has a diverse work experience in the field of data analysis and digital marketing. María Daniela currently holds the position of Lead Data Analyst at Reelgood since May 2021. Prior to that, they worked as a Marketing Data Analyst at Reelgood from March 2020 to May 2021.

Before joining Reelgood, María worked at Banco Pichincha as a Digital Marketing Analytics professional from April 2019 to March 2020.

Prior to their role at Banco Pichincha, they served as the Head of Data at Céntrico Digital from January 2018 to April 2019.

Additionally, María worked as a BI Data Analyst at OLX Group from June 2016 to December 2017. In this role, they successfully implemented an organic monetization strategy, including pricing and promotional initiatives.

Their earliest work experience was as a Search Engine Marketing Analyst at Céntrico Digital from January 2015 to August 2015.

María Daniela Velasco Molina's education history includes a Master of Arts (M.A.) in Statistics from Yale University, which they pursued from 2015 to 2016. María Daniela later completed a Bachelor of Arts (B.A.) in Mathematics from Bates College, graduating between 2009 and 2013. Additionally, they obtained a Master of Business Administration (MBA) from the Quantic School of Business and Technology, starting in 2021 and completing it in 2022.

María Daniela Velasco Molina also holds additional certifications. María Daniela earned a certification in Data Science: Visualization from HarvardX in May 2020. In April 2019, they obtained a certification in People Analytics from the University of Pennsylvania.

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