Peter Kazanjy

Peter Kazanjy is a seasoned entrepreneur and thought leader in sales operations and leadership, currently serving as Cofounder of Atrium, which develops AI-driven sales performance management software, and as Founder of Modern Sales Pros, a significant peer learning community in the field. In addition to their role at Atrium, Peter advises Reevo.ai and holds a position as Limited Partner at GTMfund. An accomplished author, Peter wrote "Founding Sales - The Startup Sales Handbook," providing insights for early-stage startups. Peter also contributes to First Round Review, focusing on actionable strategies for scaling sales in startups. Peter's dedication to education includes lecturing at Columbia Business School and advising numerous early-stage enterprises, particularly in SaaS and sales acceleration. Academic credentials include a BA and MA in English from Stanford University and a Business Certificate from the University of California, Berkeley.