Relais & Châteaux
Anissa Khalifa has extensive work experience in marketing and management roles. Anissa began their career at Greenland Watch LTD as an Assistant Sales & Marketing, where they worked from July 2010 to December 2010. Anissa then moved on to Relais & Châteaux, where they held various positions. Starting in May 2013, they worked as a Hospitality Marketing Manager until February 2018. From March 2018 to September 2020, Anissa served as the Head of Marketing - International at Relais & Châteaux. Currently, they hold the position of International Marketing Director at Relais & Châteaux, managing the international Marketing & CRM team and overseeing strategic marketing, marketing development, relationship marketing, operational marketing, and digital marketing efforts.
Anissa Khalifa completed their Master of Science (MSc) in Management with a specialization in Management et Marketing des Services from emlyon business school from 2009 to 2013. In 2012, they attended East Normal Chinese University for a short period of time, focusing on Luxe en Asie. Prior to that, from 2007 to 2009, they attended Lycée Carnot - Prépa HEC, where they received a degree in ECS.
Relais & Châteaux
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Established in 1954, Relais & Châteaux is an association of more than 580 landmark hotels and restaurants operated by independent innkeepers, chefs, and owners who share a passion for their businesses and a desire for authenticity in their relationships with their clientele. Relais & Châteaux is established around the globe, from the Napa Valley vineyards and French Provence to the beaches of the Indian Ocean. It offers an introduction to a lifestyle inspired by local culture and a unique dip into human history. Relais & Châteaux members have a driving desire to protect and promote the richness and diversity of the world’s cuisine and traditions of hospitality. They are committed to preserving local heritage and the environment, as encompassed in the Charter presented to UNESCO in November 2014.