Natalia Freeman-Williams

Natalia Freeman-Williams is a seasoned marketing professional with extensive experience in category and solutions marketing, particularly in the pest control sector with Rentokil Initial since February 2022. As Head of Category Marketing, Natalia drives the development and execution of annual pest plans and navigates complex challenges to achieve outstanding results. Previous roles include Marketing Manager at Anchor Systems (International) Limited, where a comprehensive rebranding initiative was executed, and Marketing Manager at Towergate Insurance, focusing on both B2B and B2C marketing strategies. With a strong foundation in creative design and digital marketing, Natalia has a proven ability to manage marketing projects and enhance brand visibility. Academic qualifications include diplomas in Sustainability and Professional Marketing from the Chartered Institute of Marketing and a BA (Hons) in Fashion & Marketing from the University for the Creative Arts.