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Rosemary Ferrentino

Enterprise Client Success Manager at ReSci

Rosemary Ferrentino has a diverse work experience. Rosemary started their career at Xerox in 2002, where they held various roles such as Production Color Program Manager and Production Solutions Sales Executive. At Xerox, they specialized in personalized communications and web-to-print workflows.

In 2011, Rosemary joined WhatCounts as a Senior Customer Success Manager. In this role, they acted as a trusted advisor for clients, providing strategic advice on email best practices and industry standards. Rosemary also managed account and company projects, including systems integrations, campaign planning, and customer renewals.

Rosemary then worked at Projectline as an Insight Content Strategist at Microsoft from 2018 to 2019. Here, they leveraged Bing data and external research to generate insights and marketing content for key industry verticals, assisting the marketing and sales teams in influencing customer decisions on implementing Search Engine Marketing with Bing Advertising Solutions.

Rosemary moved on to ReSci (Retention Science) in 2020 as an Enterprise Client Success Manager. In this role, Rosemary provided strategic insight and coaching to email marketers on an AI-driven ESP, making AI usable and accessible for brands.

Currently, Rosemary serves as Sr. Manager, Enterprise Customer Success at Constant Contact, a company that acquired Retention Science. In this role, they guide the Client Success team through coaching and professional development, ensuring continuous growth of their knowledge base and quality of service. Rosemary also educates and trains Marketing professionals on a marketing automation platform that utilizes Artificial Intelligence and machine learning to support customer retention efforts.

Rosemary Ferrentino has a diverse education history. In 2022-2023, they obtained their Life Coach Certification from Lumia Life Coaching. In 2015-2016, they pursued a Certificate in Business Intelligence - Techniques for Decision Making from the University of Washington, focusing on Data Analytics. Prior to that, from 2014-2015, they completed a Diploma and obtained NASM Personal Training Certification from the National Personal Training Institute, specializing in Personal Training, Nutrition, Anatomy, and Physiology. From 2012-2013, they earned a Certificate in Business Intelligence - Building the Data Warehouse from the University of Washington. Additionally, in 2011-2012, they obtained a Certificate in Social Media from the University of Washington. While the exact time frame is unknown, Rosemary Ferrentino holds a Master's degree in MBA with a concentration in Marketing from the Rochester Institute of Technology. Lastly, they hold a Bachelor of Science degree in Information Systems from Buffalo State University, with a field of study in Computer Programming and Database Administration.

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