Norm Smith is a seasoned professional with over 30 years of experience in managed markets and healthcare consulting. Currently serving as Senior Director of Payer Research at Research America, Inc. since May 2016, Norm focuses on delivering high-quality payer research. As President of Viewpoint Consulting, Inc. since July 1998, Norm drives qualitative market research among managed markets decision-makers. Additionally, Norm is an Adjunct Professor at Saint Joseph's University, teaching Managed Care Marketing, and has been a guest presenter at The Wharton School and a guest lecturer at Columbia University. Norm's extensive background includes leadership roles at major healthcare companies such as Saatchi & Saatchi, Johnson & Johnson, Janssen Pharmaceuticals, Genentech, and Merck. Norm earned a Bachelor of Arts degree from Montclair State University in 1971.
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