Aliciana Bowers Odom has a strong background in digital media planning and buying. Aliciana began their career as an intern at Burton Advertising in 2011 before moving on to Centro, where they held various roles including Media Associate, Media Strategist, Senior Media Strategist, and Senior Digital Media Specialist from 2011 to 2018. In 2018, they joined Resolute Digital, where they worked as a Media Supervisor, Account Director, and is currently serving as the VP of Paid Media Planning & Buying.
Aliciana Bowers Odom graduated from The University of Alabama in 2010 with a Bachelor of Arts degree in Communication & Information Sciences, with a focus on Advertising. Additionally, they obtained certifications in "Marketing Foundations: Analytics" from LinkedIn in July 2023 and "LinkedIn Marketing Solutions Fundamentals" from LinkedIn in April 2022.
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