Natalie Hutin Joldersma

Director, Brand Merchandising & Visual Identity- FHS at Restaurant Brands International

Natalie Hutin Joldersma currently holds the position of Senior Manager, Brand Visual Identity at Restaurant Brands International since October 2021. Prior to this role, Natalie was the Global Visual Merchandising Lead for KitchenAid at Whirlpool Corporation, where responsibilities included managing a comprehensive global in-store visual identity and packaging transformation project. Natalie's experience extends to Lenovo, where as Global Channel Marketing Manager for Tablet & Smart Devices, leading AR/VR product launches and managing in-store experiences at major retailers. Additionally, at Samsung Electronics America, Natalie served as Merchandising Manager and Retail Marketing Manager, directing visual strategies and merchandising processes in high-profile retail environments. Earlier roles at Walgreens involved category management and planogram development, alongside a marketing internship at Kaplan University. Natalie earned a Bachelor of Science in Commerce with a Marketing Major from DePaul University.

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