Keith Anderson

Keith Anderson is a seasoned marketing professional currently serving as the Marketing Director at Retail Control Systems since February 2024. Previously, from January 2020 to July 2023, Keith held the position of Vice Chairman at the Pet Product Standards Council, where efforts were focused on developing and promoting standards for pet products. Keith's experience includes serving as the Director of Brand Marketing at Radio Systems Corporation from July 2018 to July 2023, driving brand vision across global markets. Prior roles encompass Marketing Manager at Trek Travel, VP of Marketing at Ibex Outdoor Clothing, and positions at Hyperlite Mountain Gear and the Town of Woodstock Economic Development Commission. Keith holds a Bachelor of Arts from the University of Montana and an MBA from UNH Peter T. Paul College of Business and Economics.