Hazel Zárate Pacheco

Hazel Zárate Pacheco is a marketing and growth professional with extensive experience in performance marketing, digital channels, and product management. Currently serving as COO and Director of Growth Marketing B2B at Revenue, a Growth Marketing agency, Hazel focuses on data-driven strategies to enhance marketing ROI. Previous roles include Local Leader at Founder Institute, where support was provided to aspiring technology entrepreneurs, and Chat Bot Owner at Niubiz, overseeing digital chat channels. Hazel has held significant positions at Bitel Perú, Let’s Cake, and Telefónica, contributing to successful product launches and digital transformation initiatives. Educational qualifications include an interactive marketing strategy certificate from ESIC Business & Marketing School and ongoing studies at Universidad del Pacífico and Universidad ESAN.