Tyler Reynolds

Senior Director Trade Marketing at Reynolds American

Tyler Reynolds has a diverse range of work experience, starting as a Territory Manager at Reynolds American Inc. in 2009. Tyler gradually progressed through various roles including Account Manager, Lead Manager Coaching and Development, Senior Division Manager, and Senior Key Account Manager. In these positions, they demonstrated strong leadership skills, strategic planning, and the ability to develop and maintain customer relationships. From 2019 to 2020, they served as a Senior Manager for Cycle Planning, overseeing the planning and execution of next-generation products and strategies. Before that, they worked as the Director of Retail Activation, where they led a team in implementing retail strategies to drive brand awareness and sales growth. Tyler also had experience as a Senior Director in Planning & Deployment, Strategy & Activation, and Trade Marketing. Prior to Reynolds American Inc., Tyler worked as a Marketing Intern at Reynolds Lake Oconee.

Tyler Reynolds earned a Bachelor of Science (BS) degree in Marketing & Real Estate from the Florida State University - College of Business, where they studied from 2003 to 2007. In addition, they have obtained certifications such as the General Assembly & BAT's Certified Marketer Programme and the Yale Digital Marketing: A Strategic Perspective from General Assembly and Yale School of Management, respectively, in 2021.

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Timeline

  • Senior Director Trade Marketing

    August, 2023 - present

  • Senior Director Strategy & Activation

    June, 2022

  • Senior Director Planning & Deployment

    May, 2021

  • Director Retail Activation

    May, 2020

  • Senior Manager - Cycle Planning

    August, 2019

  • Senior Key Account Manager

    August, 2017

  • Senior Division Manager

    October, 2014

  • Lead Manager Coaching And Development

    June, 2014

  • Account Manager

    May, 2012

  • Territory Manager

    January, 2009

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