Zoe Davis

Zoe Davis is an accomplished marketing and operations professional with extensive experience in the corporate and recreational sectors. Currently serving as Lead Manager for Coaching & Development at Reynolds American Inc., Zoe also holds positions in Pricing & Performance and previously as Manager of Pricing and Promotions, focusing on data tracking and pricing execution across multiple states. In addition to the role at Reynolds American, Zoe is the Marketing Director for Varsity Club Lacrosse and has held various leadership and management positions within the Purdue Recreation and Wellness program and Purdue Athletics. A graduate of Purdue University with a Bachelor of Science in Marketing and Data Analytics, Zoe's skill set includes data analysis, event management, and social media marketing, supported by a strong background in team management and policy development.